Aarav Malhotra had always had a “link in bio.”
Usually to the brand page. Sometimes to his own styling guide.
But he never really tracked what happened after someone clicked.
“I knew people checked out the stuff I wore,” he says. “DMs were full of ‘where’s this from?’ But I never thought beyond that. I was posting anyway — the collabs were done.”
It was after a conversation with a fellow creator that Aarav decided to try out Neo Trendly.
“I thought of it as an experiment. ₹999 isn’t a big risk, right? I didn’t expect anything miraculous.”
His manager set up the NeoProfile — outfits were neatly categorized (streetwear, festive fits, budget picks), links were added, a short intro on top, and done.
“It took around 20 minutes. That’s less than the time I take to plan one look.”
But the impact? Way bigger than what I had imagined!
“Sales started showing up the next day. I didn’t post anything new. It was all already live. But this time, the links actually worked for me.”
Within three weeks, Aarav saw a 34% income boost from that one collab — just by letting his content do more.
“It feels smart. Feels like I’m not just styling for the feed, I’m building something that lives beyond the likes.”
For Aarav, the biggest difference was control.
“I finally know what’s converting. What people are buying. It’s all there — clicks, traffic, sales. And that kind of data? Makes you move differently.”
He leans back and adds, “It’s not about becoming a brand. It’s about taking home all the income that you deserve.”
